When asked about their latest offline purchase (excluding food and groceries) in 2020, the number one reason why consumers in Sweden had chosen to make a purchase in a physical outlet compared to online related to patience: nearly one in four Swedish shoppers had no desire to wait for delivery and thus had bought the desired item in a physical store. Additionally, about one in ten Swedes stated that there were no suitable delivery options for them.
Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020
This question was phrased by the source as follows: "Tänk tillbaka på ditt senaste köp av en vara/varor i en fysisk butik (exklusive livsmedel/ dagligvaror). Varför gjorde du köpet i en fysisk butik istället för på internet? (flera svar möjliga och exklusive alternativen "annat" och "tveksam, vet ej")"
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PostNord, & Svensk Digital Handel. (February 1, 2021). Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/
PostNord, und Svensk Digital Handel. "Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020." Chart. February 1, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/
PostNord, Svensk Digital Handel. (2021). Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/
PostNord, and Svensk Digital Handel. "Reasons Why Consumers Preferred Buying An Item in a Physical Shop Instead of Online in Sweden in 2020." Statista, Statista Inc., 1 Feb 2021, https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/
PostNord & Svensk Digital Handel, Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020 Statista, https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/ (last visited January 08, 2025)
Reasons why consumers preferred buying an item in a physical shop instead of online in Sweden in 2020 [Graph], PostNord, & Svensk Digital Handel, February 1, 2021. [Online]. Available: https://www.statista.com/statistics/684506/reasons-for-buying-in-physical-store-instead-of-online-in-sweden/
