Social media platforms with highest user activity in Japan Q3 2023

Published by Statista Research Department, Feb 29, 2024
The messaging app LINE was used by 83.4 percent of internet users in Japan during the third quarter of 2023, which made it the leading social media platform in terms of activity. LINE was followed by X (formerly known as Twitter) and Instagram.

Most used social media platforms in Japan as of 3rd quarter 2023

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Release date

February 2024

Region

Japan

Survey time period

Q3 2023

Age group

16-64 years

Special properties

figures refer to the share of internet users that use each platform each month; multiple answers possible; YouTube was not included as an answer option

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Overview

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Penetration rates of major services

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Penetration rates of major services by gender

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Penetration rates of major services by age group

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User behavior

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Influencers

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Further related statistics

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Topics

Social media usage in JapanInternet usage in JapanMobile internet usage in JapanInfluencer marketing in JapanApp usage in Japan
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