The statistic shows information on data-related functions practiced by marketing organizations worldwide as of November 2016. During the survey, 72 percent of companies stated that they practiced audience segmentation.
Leading data-related functions used by marketing professionals worldwide as of November 2016
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Econsultancy, & IBM. (December 8, 2016). Leading data-related functions used by marketing professionals worldwide as of November 2016 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/683311/data-functions-marketing-usa/
Econsultancy, und IBM. "Leading data-related functions used by marketing professionals worldwide as of November 2016." Chart. December 8, 2016. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/683311/data-functions-marketing-usa/
Econsultancy, IBM. (2016). Leading data-related functions used by marketing professionals worldwide as of November 2016. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/683311/data-functions-marketing-usa/
Econsultancy, and IBM. "Leading Data-related Functions Used by Marketing Professionals Worldwide as of November 2016." Statista, Statista Inc., 8 Dec 2016, https://www.statista.com/statistics/683311/data-functions-marketing-usa/
Econsultancy & IBM, Leading data-related functions used by marketing professionals worldwide as of November 2016 Statista, https://www.statista.com/statistics/683311/data-functions-marketing-usa/ (last visited November 21, 2024)
Leading data-related functions used by marketing professionals worldwide as of November 2016 [Graph], Econsultancy, & IBM, December 8, 2016. [Online]. Available: https://www.statista.com/statistics/683311/data-functions-marketing-usa/