Most useful marketing automation measurement metrics in Belgium 2016

Published by Statista Research Department, Mar 4, 2016
This statistic shows the most useful marketing automation measurement metrics in Belgium 2016. In 2016, roughly 45 percent of the respondents indicated that the most useful metrics for measuring success was a lead-to-scale conversion rate.

What are the most useful metrics for measuring the success of marketing automation?

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Source

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Release date

March 2016

Region

Belgium

Survey time period

2016

Number of respondents

228 respondents

Special properties

marketers

Supplementary notes

The source does not specify the date of the survey.

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