Reasons for switching hot chocolate brands in the United Kingdom (UK) in 2017

Published by
Alexander Kunst,
Sep 3, 2019
This statistic shows the results of a survey in which respondents were asked what would make them switch their usual hot chocolate brand in the United Kingdom (UK) in 2017. A majority of 32 percent of respondents would switch if there was a deal on another brand available, followed closely by 31 percent of respondents who would switch just to try something new.

What would make you switch your usual hot chocolate brand?*

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Release date

March 2017

Region

United Kingdom

Survey time period

7th to 10th February 2017

Number of respondents

671 respondents

Age group

18 years and older

Special properties

Respondents that buy hot chocolate for home use.

Method of interview

Online survey

Supplementary notes

* Multiple answers possible.

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