In January 2021, the demand for ad blocking software was highest in Europe. Europeans carried out 12.05 thousand searches for ad blocking software per 100,000 internet users. Asia ranked second with 3.57 thousand searches.
Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region
* North and Central America includes the Caribbean. The source provides the following information about the methodology: "We compiled a comprehensive list of ad-blocking software using authoritative sources, including TomsGuide, Mozilla, and DigitalTrends. Then we used Ahrefs to find out which countries regularly search for them on Google the most. Then we took the number of internet users in each country from the Telecommunication Union, divided the number of monthly Google searches by the number of internet users, and multiplied by 100,000 in order to make the results more readable."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
SurfShark. (March 4, 2021). Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/681784/adblocking-penetration/
SurfShark. "Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region." Chart. March 4, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/681784/adblocking-penetration/
SurfShark. (2021). Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/681784/adblocking-penetration/
SurfShark. "Number of Searches for Ad Blocking Software per 100,000 Internet Users Worldwide in January 2021, by Region." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/681784/adblocking-penetration/
SurfShark, Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region Statista, https://www.statista.com/statistics/681784/adblocking-penetration/ (last visited December 21, 2024)
Number of searches for ad blocking software per 100,000 internet users worldwide in January 2021, by region [Graph], SurfShark, March 4, 2021. [Online]. Available: https://www.statista.com/statistics/681784/adblocking-penetration/