The statistic presents the distribution of in-app advertising fraud attempts worldwide in 2016, by operating system. It was found that out of all fraudulent, nonhuman traffic measured on the source's platform, the majority of those ad fraud attempts were aimed at iPhone apps, with Android apps accounting for 39 percent of attempted fraud.
Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system
Characteristic
Share of fraud attempts
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ClicksMob. (February 8, 2017). Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/
ClicksMob. "Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system." Chart. February 8, 2017. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/
ClicksMob. (2017). Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/
ClicksMob. "Distribution of In-app Advertising Fraud Attempts Worldwide in 2016, by Operating System." Statista, Statista Inc., 8 Feb 2017, https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/
ClicksMob, Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system Statista, https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/ (last visited July 23, 2024)
Distribution of in-app advertising fraud attempts worldwide in 2016, by operating system [Graph], ClicksMob, February 8, 2017. [Online]. Available: https://www.statista.com/statistics/677525/share-mobile-ad-fraud-attempts-world-by-os/