This statistic shows the results of a survey conducted from January 2016 to January 2017 among 9,538 adult Americans on their preferred microwave oven brand. The results were sorted by age group. During the survey, 15.3 percent of respondents between 18 and 34 years of age stated their preferred microwave oven brand is GE; 18.1 percent of respondents aged 35 to 49 and 16.7 percent of respondents aged 50 or older said the same.
United States: Brand preferences for microwave ovens in 2016, by age group
* Respondents aged 18-34: n=3,505
Respondents aged 35-49: n=2,500
Respondents aged 50 years and older: n=3,533. The source does not specify why the numbers don't add up to 100 percent.
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The Brand Strength Monitor. (February 15, 2017). United States: Brand preferences for microwave ovens in 2016, by age group [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/
The Brand Strength Monitor. "United States: Brand preferences for microwave ovens in 2016, by age group." Chart. February 15, 2017. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/
The Brand Strength Monitor. (2017). United States: Brand preferences for microwave ovens in 2016, by age group. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/
The Brand Strength Monitor. "United States: Brand Preferences for Microwave Ovens in 2016, by Age Group." Statista, Statista Inc., 15 Feb 2017, https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/
The Brand Strength Monitor, United States: Brand preferences for microwave ovens in 2016, by age group Statista, https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/ (last visited November 24, 2024)
United States: Brand preferences for microwave ovens in 2016, by age group [Graph], The Brand Strength Monitor, February 15, 2017. [Online]. Available: https://www.statista.com/statistics/676616/us-brand-preferences-for-microwave-ovens-age-group/