Main reasons why global consumers chose to shop online 2021
During a 2021 survey, a total of 20,000 consumers from 12 global markets were asked why they choose to shop online. The most frequently stated reason was the ease of shopping at any time of day, mentioned by 56 percent of respondents. On the other hand, around half of the global consumers surveyed said they chose to shop over the internet because it is more convenient than going to a physical store.
