Ranking of printed newspaper brands in Denmark 2016, by image score
In second place of the newspaper brand ranking came the morning paper 'Jyllands-Posten' abbreviated as JP, with an image score of 20.9. The daily newspaper 'Politiken' reached an image score of 20.5 among Danish individuals and thus, ranked third. Both newspapers are published by the media company JP/Politikens Hus A/S.