VR & AR advertising usage worldwide 2016

Published by
J. G. Navarro,
Oct 30, 2023
The statistic shows data on virtual reality (VR) advertising implementation worldwide as of October 2016. During a survey, eight percent of responding marketers stated that they were currently using VR in their advertising.

Virtual reality (VR) and augmented reality (AR) advertising implementation worldwide as of October 2016

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Source

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Release date

February 2017

Region

Worldwide

Survey time period

October 2016

Number of respondents

> 300 marketers

Supplementary notes

The source does not provide any information regarding missing percentage points to 100 percent.
Methodology was taken from here and here.

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Statistics on " XR in the United States "

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Overview

4

Augmented reality

7

Virtual reality

8

Consumption

6

Special focus: Metaverse

5

Further Content: You might find this interesting as well

Topics

Extended reality (XR)WearablesVirtual reality (VR)Meta QuestAugmented reality (AR)
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