This statistic shows the results of a survey in which respondents were asked how reassured they feel by the presence of labels on natural and organic personal care products in Europe in 2016, by country. A majority of consumers from each country fall somewhere in the middle of the spectrum, with Polish and German respondents the least likely to feel reassured at nine percent each.
Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country*
Characteristic
1 (not at all)
2
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4
5 (very much)
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Females from France, Italy, Germany, Sweden, UK and Poland; only women who take into account presence of natural and organic ingredients when purchasing cosmetics
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NATRUE. (February 9, 2017). Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country* [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/
NATRUE. "Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country* ." Chart. February 9, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/
NATRUE. (2017). Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country* . Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/
NATRUE. "Consumer Reassurance by Labels on Natural and Organic Personal Care Products in Europe in 2016, by Country* ." Statista, Statista Inc., 9 Feb 2017, https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/
NATRUE, Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country* Statista, https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/ (last visited July 22, 2024)
Consumer reassurance by labels on natural and organic personal care products in Europe in 2016, by country* [Graph], NATRUE, February 9, 2017. [Online]. Available: https://www.statista.com/statistics/670463/consumer-reassurance-labels-on-organic-personal-care-european-union-eu/