Tablet PC brand competitiveness index in South Korea 2024

Published by
Jang Seob Yoon
,
Oct 22, 2024

According to the 2024 National Brand Competitiveness Index in South Korea, the brand competitiveness index of Samsung Electronics' domestic Galaxy Tab measured 80 out of 100. Apple's iPad scored 77 points.

National Brand Competitiveness Index of tablet PC brands in South Korea in 2024

CharacteristicIndex score on a 0 to 100 scale
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Statistic: National Brand Competitiveness Index of tablet PC brands in South Korea in 2024

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Release date

May 2024

Region

South Korea

Survey time period

2024

Supplementary notes

Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."

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