According to the 2024 National Brand Competitiveness Index in South Korea, the brand competitiveness index of Samsung Electronics' domestic Galaxy Tab measured 80 out of 100. Apple's iPad scored 77 points.
National Brand Competitiveness Index of tablet PC brands in South Korea in 2024
Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."
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JoongAng Ilbo (The Central Times). (May 12, 2024). National Brand Competitiveness Index of tablet PC brands in South Korea in 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of tablet PC brands in South Korea in 2024." Chart. May 12, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2024). National Brand Competitiveness Index of tablet PC brands in South Korea in 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Tablet Pc Brands in South Korea in 2024." Statista, Statista Inc., 12 May 2024, https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of tablet PC brands in South Korea in 2024 Statista, https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/ (last visited December 22, 2024)
National Brand Competitiveness Index of tablet PC brands in South Korea in 2024 [Graph], JoongAng Ilbo (The Central Times), May 12, 2024. [Online]. Available: https://www.statista.com/statistics/669924/south-korea-tablet-pc-brand-competitiveness-index/
