Dehumidifier brand competitiveness index in South Korea 2024

National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024

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Release date

May 2024

Region

South Korea

Survey time period

2024

Supplementary notes

Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."

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