According to the 2024 National Brand Competitiveness Index in South Korea, the brand competitiveness index of dehumidifiers of the WINIX brand measured 79 out of 100. All three brands increased their score to the previous year.
National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024
Korea Productivity Center defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
JoongAng Ilbo (The Central Times). (May 12, 2024). National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024." Chart. May 12, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2024). National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Dehumidifier Brands in South Korea in 2024." Statista, Statista Inc., 12 May 2024, https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024 Statista, https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/ (last visited November 23, 2024)
National Brand Competitiveness Index of dehumidifier brands in South Korea in 2024 [Graph], JoongAng Ilbo (The Central Times), May 12, 2024. [Online]. Available: https://www.statista.com/statistics/669889/south-korea-dehumidifier-brand-competitiveness-index/
