Reasons for personal grooming among Japanese women 2015

Published by Statista Research Department, Jan 31, 2016
The statistic shows the results of an online survey among female Japanese consumers about their leading reasons for personal grooming. According to the survey, 31 percent of responding women were trying to look good to express their individuality.

Leading reasons for personal grooming according to female Japanese consumers as of summer 2015

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Source

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Release date

January 2016

Region

Japan

Survey time period

Summer 2015

Number of respondents

1,533 respondents

Age group

15 years and older

Special properties

multiple anwers possible

Method of interview

Online survey

Supplementary notes

The survey question was phrased “Here are the reasons some people have given for trying to look their best. For each one, please indicate if it is a major reason why you try to look your best."

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