This statistic displays the share of enterprises that made B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018. In 2018, 13 percent of EU-based enterprises made B2C e-commerce sales through a website.
Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018
Characteristic
Share of enterprises
2018
13%
2017
13%
2016
13%
2015
12%
2014
10%
2013
10%
0%2.5%5%7.5%10%12.5%15%
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All enterprises, without financial sector, are included (10 persons employed or more). Data given are based on the annual Eurostat Model Questionnaires on ICT (Information and Communication Technologies) usage and e-commerce in enterprises. The aim of the European ICT usage surveys is to collect and disseminate harmonised and comparable information on the use of Information and Communication Technologies in enterprises and e-commerce at European level. Data coverage corresponds to code E_AWS_B2C of INDIC_IS (Information Society Indicators).
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Eurostat. (December 13, 2018). Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018 [Graph]. In Statista. Retrieved May 11, 2025, from https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/
Eurostat. "Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018." Chart. December 13, 2018. Statista. Accessed May 11, 2025. https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/
Eurostat. (2018). Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018. Statista. Statista Inc.. Accessed: May 11, 2025. https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/
Eurostat. "Share of Enterprises That Make B2c E-commerce Sales via a Website in The European Union (Eu-28) from 2013 to 2018." Statista, Statista Inc., 13 Dec 2018, https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/
Eurostat, Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018 Statista, https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/ (last visited May 11, 2025)
Share of enterprises that make B2C e-commerce sales via a website in the European Union (EU-28) from 2013 to 2018 [Graph], Eurostat, December 13, 2018. [Online]. Available: https://www.statista.com/statistics/667997/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-eu/
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