This statistic shows the top reasons for personal grooming among Australian consumers as of summer 2015, by age group. The number one motivation for personal grooming among Australian consumers of all ages was "to feel good about myself". During the survey, 45 percent of respondents aged 15 to 19 years said they spent time on personal grooming to make a good first impression on people they meet for the first time.
Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group
Characteristic
To feel good about myself
To make a good first impression on people whom Imeet for the first time
To please my spouse or partner
To make a good impression on people of the opposite sex or those that I find attractive
Only the top three responses were reported for each age group
Method of interview
Online survey
Supplementary notes
Multiple answers were possible.
The survey question was phrased “Here are the reasons some people have given for trying to look their best. For each one, please indicate if it is a major reason why you try to look your best."
The responses were rephrased to better reflect the data, therefore they differ slightly from the original wording used by the source.
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GfK. (January 27, 2016). Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/
GfK. "Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group." Chart. January 27, 2016. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/
GfK. (2016). Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/
GfK. "Leading Reasons for Personal Grooming among Consumers in Australia as of Summer 2015, by Age Group." Statista, Statista Inc., 27 Jan 2016, https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/
GfK, Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group Statista, https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/ (last visited December 25, 2024)
Leading reasons for personal grooming among consumers in Australia as of summer 2015, by age group [Graph], GfK, January 27, 2016. [Online]. Available: https://www.statista.com/statistics/667612/australia-reasons-for-personal-grooming-by-age/