In 2022, advertising taking place within a television program on cable TV achieved a revenue of around 1.5 trillion South Korean won. This type of advertising includes program, subtitle, time check, and piece advertising. It was the most successful format by far, followed by sponsorship advertising. This trend is forecast to continue up to 2024.
Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format
(in billion South Korean won)
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KOBACO. (January 17, 2024). Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. "Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won)." Chart. January 17, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. (2024). Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO. "Cable Tv Program Provider Advertising Revenue in South Korea from 2015 to 2022 with Forecasts up to 2024, by Format (in Billion South Korean Won)." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
KOBACO, Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) Statista, https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/ (last visited December 23, 2024)
Cable TV program provider advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by format (in billion South Korean won) [Graph], KOBACO, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/663753/south-korea-cable-tv-ad-revenue-format/
