Distribution of terrestrial TV advertising revenue in South Korea 2015-2024, by type

Published by Statista Research Department, Sep 26, 2024

In 2022, around 39.5 percent of terrestrial TV advertising revenue was derived from program advertising. Other major revenue sources were sponsorship advertising and commercial breaks. The contributions of program advertising are expected to decline in the near future.

Distribution of terrestrial TV advertising revenue in South Korea from 2015 to 2022 with forecasts up to 2024, by type

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Release date

January 2024

Region

South Korea

Survey time period

2015 to 2022

Supplementary notes

* Estimate.

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