Leading consumer electronics retailers ranked by turnover in Europe 2020

Consumer electronics is a highly competitive industry in Europe, where a number of both locally and internationally recognized brands are in a tight race for increased sales and presence. As of 2020, Germany’s most preferred electronics retailer Ceconomy (MediaMarktSaturn) was the leader in this market, with a turnover of 20.8 billion euros generated in that year. Apart from Media Markt and Saturn, the German electronics retailer Electronic Partner found itself a place in the European market, although with less impressive financial results.

German impact in electronics industry

German retailers’ imprint in the electronics industry is not limited to Europe. In 2019, Germany’s consumer electronics brands carried the country ahead of several other world markets. Worldwide, the market is dominated by China, and Germany maintains a position as the sixth largest market.

Largest consumer electronics retailers

Based on sales revenue, Ceconomy is the forth largest consumer electronics retailer worldwide, trailing just behind the American BestBuy, the Chinese Suning, and the British Dixons Carphone. BestBuy amassed annual sales of over 47 billion U.S. dollars in its 2021 fiscal years, safely ahead of its closest competitor Suning, whose annual revenue fell short by around ten billion U.S. dollars.