In 2019, almost three-quarters of Pornhub’s visits from the Netherlands came from smartphones or tablets. Smartphone traffic was on a high when compared to previous years, forming an important driver behind interest in mobile porn in the country. Possible explanations for this increase could include high mobile bandwidth speed or access to inexpensive data plans. Also, there are many smartphones in the Netherlands, with 91 percent of Dutch consumers stating in 2018 they owned one.
Adult content increasingly attracts a young audience
Millennials (defined by the source as ages 18 to 34) made up the majority of Pornhub visitors from the Netherlands in 2018. The proportion of viewers between 18 and 24, however, saw an increase compared to previous years, whilst the viewership among 25-to-34-year-olds declined. In the latest edition of a survey into sexual behavior in the Netherlands (held once every three years), 70 percent of the respondents between 18 and 24 years indicated they had watched a sex video.
A one-time affair?
The ranking does not mention whether the website traffic consists of either new visitors or of returning visitors. Traffic numbers might therefore be influenced by people who visit the website multiple times. 20 percent of Dutch men, with two percent of women from the Netherlands, indicated in 2017 they watched porn more than once a week.
Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device
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Pornhub. (December 11, 2019). Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/
Pornhub. "Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device." Chart. December 11, 2019. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/
Pornhub. (2019). Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/
Pornhub. "Distribution of Pornhub.Com Website Traffic in The Netherlands from 2015 to 2019, by Device." Statista, Statista Inc., 11 Dec 2019, https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/
Pornhub, Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device Statista, https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/ (last visited August 25, 2024)
Distribution of Pornhub.com website traffic in the Netherlands from 2015 to 2019, by device [Graph], Pornhub, December 11, 2019. [Online]. Available: https://www.statista.com/statistics/660228/device-distribution-of-pornhubcom-visits-in-the-netherlands/