This statistic shows the results of a survey on the change of consumer trust in different forms of advertising in the United Kingdom (UK) in 2015 on 2013. The survey found that consumer trust in editorial content declined by eight percent between 2013 and 2015.
Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (September 29, 2015). Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format [Graph]. In Statista. Retrieved October 19, 2024, from https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/
Nielsen. "Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format." Chart. September 29, 2015. Statista. Accessed October 19, 2024. https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/
Nielsen. (2015). Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format. Statista. Statista Inc.. Accessed: October 19, 2024. https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/
Nielsen. "Change of Consumer Trust in Advertising in The United Kingdom (Uk) in 2015 on 2013, by Format." Statista, Statista Inc., 29 Sep 2015, https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/
Nielsen, Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format Statista, https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/ (last visited October 19, 2024)
Change of consumer trust in advertising in the United Kingdom (UK) in 2015 on 2013, by format [Graph], Nielsen, September 29, 2015. [Online]. Available: https://www.statista.com/statistics/659786/advertising-consumer-trust-change-by-format-united-kingdom-uk/