Public transport seemed to be the most purchased travel category by Swedish online shoppers in 2018 and 2019. In fact, 33 percent of the interviewed Swedes had purchased some public transport service online as of 2019. Second in the ranking were hotels and 29 percent of the respondents bought hotel services that year.
Share of online travel shoppers in Sweden in 2018 and 2019, by category
The source adds the following information: "The survey is based on interviews conducted with more than 5,000 internet users in Sweden, Denmark and Norway. The report also contains data from DIBS’ database based on transactions by thousands of online stores, as well as knowledge from DIBS’ e-commerce experts."
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DIBS. (September 13, 2019). Share of online travel shoppers in Sweden in 2018 and 2019, by category [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/
DIBS. "Share of online travel shoppers in Sweden in 2018 and 2019, by category." Chart. September 13, 2019. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/
DIBS. (2019). Share of online travel shoppers in Sweden in 2018 and 2019, by category. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/
DIBS. "Share of Online Travel Shoppers in Sweden in 2018 and 2019, by Category." Statista, Statista Inc., 13 Sep 2019, https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/
DIBS, Share of online travel shoppers in Sweden in 2018 and 2019, by category Statista, https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/ (last visited December 30, 2024)
Share of online travel shoppers in Sweden in 2018 and 2019, by category [Graph], DIBS, September 13, 2019. [Online]. Available: https://www.statista.com/statistics/659769/online-travel-shoppers-in-sweden-by-category/
