The chart shows data on out-of-home advertising reach in the United States as of April 2019, by type. During the survey, 39 percent of respondents stated that they had last noticed an ad in a public bus in the week leading up to the survey.
Out-of-home advertising reach in the United States as of April 2019, by type
among respondents who have ridden as a passenger on a public bus or in a taxi, commuter rail or subway, or walked around town, city or downtown area in the past month
Method of interview
Online survey
Supplementary notes
Original question: "“Please indicate when, if ever, was the last time you noticed {OOH MEDIA FORMAT} advertising."
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OAAA. (May 20, 2019). Out-of-home advertising reach in the United States as of April 2019, by type [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/
OAAA. "Out-of-home advertising reach in the United States as of April 2019, by type." Chart. May 20, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/
OAAA. (2019). Out-of-home advertising reach in the United States as of April 2019, by type. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/
OAAA. "Out-of-home Advertising Reach in The United States as of April 2019, by Type." Statista, Statista Inc., 20 May 2019, https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/
OAAA, Out-of-home advertising reach in the United States as of April 2019, by type Statista, https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/ (last visited December 22, 2024)
Out-of-home advertising reach in the United States as of April 2019, by type [Graph], OAAA, May 20, 2019. [Online]. Available: https://www.statista.com/statistics/659268/out-of-home-ad-reach-usa/