Distribution of Lamar Advertising Company's billboard revenue 2024, by category

Published by
J. G. Navarro,
Mar 3, 2025

In 2024, service-related advertisers accounted for 17 percent of Louisiana-based out-of-home (OOH) media corporation Lamar Advertising Company's billboard revenue. The healthcare and restaurant categories followed, with 10 and nine percent, respectively. Lamar Advertising's net revenue reached 2.21 billion U.S. dollars that year.

Distribution of Lamar Advertising Company's billboard revenue in 2024, by category

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Release date

March 2025

Region

Canada, United States

Survey time period

2024

Supplementary notes

* Statista calculated the figure based on the source's data.

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