The expenditure on television advertising in the media and publishing category in South Korea increased by 19.4 million U.S. dollars (18.47 percent) in 2021. At 124.41 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in South Korea: In 2021, in comparison to ad spend in the media and publishing category on television, the ad expenditure in the media and publishing category on newspaper was lower and on radio it was considerably lower.
Media & publishing advertising spending on television in South Korea from 2019 to 2021
(in million U.S. dollars)
Characteristic
Spending in million U.S. dollars
2021
124.41
2020
105.05
2019
95.38
Created with Highcharts 7.2.2Spending in million U.S. dollars95.3895.38105.05105.05124.41124.41201920202021
0255075100125150
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Nielsen. (December 16, 2022). Media & publishing advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved February 14, 2025, from https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/
Nielsen. "Media & publishing advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed February 14, 2025. https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/
Nielsen. (2022). Media & publishing advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 14, 2025. https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/
Nielsen. "Media & Publishing Advertising Spending on Television in South Korea from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/
Nielsen, Media & publishing advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/ (last visited February 14, 2025)
Media & publishing advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355242/media-publishing-ad-spend-television-south-korea/
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