The statistic displays words used to describe the Burger King brand image by internet users surveyed in the United Kingdom in June 2015. The survey results showed 'convenient', 'family' and 'friendly' as three of the most frequently chosen words with 33 percent, 30 percent and 22 percent of respondents respectively.
Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015*
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Food Standards Agency. (March 1, 2016). Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015* [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. "Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015*." Chart. March 1, 2016. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. (2016). Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015*. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/
Food Standards Agency. "Words Used to Describe The Brand Image of Burger King in The United Kingdom (Uk) in 2015*." Statista, Statista Inc., 1 Mar 2016, https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/
Food Standards Agency, Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015* Statista, https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/ (last visited August 25, 2024)
Words used to describe the brand image of Burger King in the United Kingdom (UK) in 2015* [Graph], Food Standards Agency, March 1, 2016. [Online]. Available: https://www.statista.com/statistics/654900/burger-king-brand-image-in-the-united-kingdom-uk/