Favorite PC/laptop activities in the U.S. 2023
The most common usage of PC or laptop among U.S. consumers between 18 and 64 who own these devices, is e-mailing, as of December 2023. Around 6 out of every 10 respondents fall in this category. That doesn’t come as a surprise considering the fact that e-mail is one of our main communication means – whether at work or in private. 2nd and 3rd rank watching videos and buying products.
Online shopping
Up to 2023, the number of digital buyers in the United States is expected to go beyond 250 million people. This is good news for popular e-retailers like Amazon and eBay who generate billions of dollars every year thanks to online shopping. Out of all mediums used by consumers to shop online, the average order value of customers shopping through desktop computers is way higher than from any other medium. Also, people visiting a retail website from a desktop computer and tablet spend more time on that website than a consumer using his smartphone.