This statistic shows the results of a survey conducted in 2016 among 8,000 adult Americans on their preferred liquid hand soap brand. The results were sorted by age group. During the survey, 30 percent of respondents between 18 and 34 years of age stated their preferred liquid hand soap brand is Dove; 20.5 percent of respondents aged 35 to 49 and 16.4 percent of respondents aged 50 or older said the same.
United States: Brand preferences for liquid hand soap in 2016, by age group
* Respondents aged 18-34: n=3,029
Respondents aged 35-49: n=2,039
Respondents aged 50 years and older: n=2,932. The source does not specify why the numbers don't add up to 100 percent.
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The Brand Strength Monitor. (December 15, 2016). United States: Brand preferences for liquid hand soap in 2016, by age group [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/
The Brand Strength Monitor. "United States: Brand preferences for liquid hand soap in 2016, by age group." Chart. December 15, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/
The Brand Strength Monitor. (2016). United States: Brand preferences for liquid hand soap in 2016, by age group. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/
The Brand Strength Monitor. "United States: Brand Preferences for Liquid Hand Soap in 2016, by Age Group." Statista, Statista Inc., 15 Dec 2016, https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/
The Brand Strength Monitor, United States: Brand preferences for liquid hand soap in 2016, by age group Statista, https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/ (last visited December 22, 2024)
United States: Brand preferences for liquid hand soap in 2016, by age group [Graph], The Brand Strength Monitor, December 15, 2016. [Online]. Available: https://www.statista.com/statistics/651093/us-brand-preferences-for-liquid-hand-soap-age-group/
