Consumer attitudes towards social media ads Australia 2018

Published by
Christopher Hughes,
Jan 3, 2023
This statistic displays consumer attitudes towards advertising on social networking sites in Australia in 2018. That year, 53 percent of respondents admitted to ignoring sponsored posts from businesses they do not follow.

Attitudes/sentiment towards advertising on social media sites in Australia in 2018

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Release date

June 2018

Region

Australia

Survey time period

March 1 to April 5, 2018

Number of respondents

1,321 respondents

Age group

18 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

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