Smartphone video watch time share 2015-2016, by OS

Published by Statista Research Department, Sep 21, 2016
This statistic presents the share of global smartphone video watch time as of the second quarter of 2016, sorted by OS. During the last reported quarter, iPhones accounted for 52 percent of time watched, up from 49 percent of the corresponding quarter in the previous year.

Distribution of global mobile video watch time via smartphones as of 2nd quarter 2016, by OS

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Release date

September 2016

Region

Worldwide

Survey time period

2nd quarter 2015 and 2016

Supplementary notes

iOS and Android devices account for approximately 98 percent of the mobile video market.

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Statistics on " Online video in the United States "

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Overview

5

Platform benchmarks

4

User engagement

5

Video streaming on-demand

8

Social video & UGC

8

Live streaming

5

Mobile video apps

5

Spotlight: online video advertising

5

Further related statistics

10

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