In 2023, women purchased more clothes online than men in Sweden. For women, the age group of 25 to 34 had the highest share of online clothes shoppers. Around 81 percent of women in this age group made purchases of these products via the internet.
Share of online clothes shoppers in Sweden in 2023, by age group and gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statistics Sweden. (April 11, 2024). Share of online clothes shoppers in Sweden in 2023, by age group and gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/
Statistics Sweden. "Share of online clothes shoppers in Sweden in 2023, by age group and gender." Chart. April 11, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/
Statistics Sweden. (2024). Share of online clothes shoppers in Sweden in 2023, by age group and gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/
Statistics Sweden. "Share of Online Clothes Shoppers in Sweden in 2023, by Age Group and Gender." Statista, Statista Inc., 11 Apr 2024, https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/
Statistics Sweden, Share of online clothes shoppers in Sweden in 2023, by age group and gender Statista, https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/ (last visited December 21, 2024)
Share of online clothes shoppers in Sweden in 2023, by age group and gender [Graph], Statistics Sweden, April 11, 2024. [Online]. Available: https://www.statista.com/statistics/647168/individuals-who-ordered-clothes-or-sport-goods-online-in-sweden-by-age-group-and-gender/
