Ad-blocking was most popular among 26- to 35-year-olds in Denmark as of 2020. 43 percent of respondents of this age group used ad blocking software, whereas the corresponding figure for people 56 years-old or older was 15 percent.
Share of individuals who used ad blocking software in Denmark in 2020, by age group
* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Share of individuals who used ad blocking software in Denmark in 2020, by age group [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/
AudienceProject. "Share of individuals who used ad blocking software in Denmark in 2020, by age group." Chart. August 19, 2020. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/
AudienceProject. (2020). Share of individuals who used ad blocking software in Denmark in 2020, by age group. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/
AudienceProject. "Share of Individuals Who Used Ad Blocking Software in Denmark in 2020, by Age Group." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/
AudienceProject, Share of individuals who used ad blocking software in Denmark in 2020, by age group Statista, https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/ (last visited December 03, 2024)
Share of individuals who used ad blocking software in Denmark in 2020, by age group [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/646071/ad-blocker-users-in-denmark-by-age-group/