Ad-blocking was most popular among 26- to 35-year-olds in Norway as of 2020. 43 percent of respondents of this age group used ad blocking software, whereas the corresponding figure for people 56 years-old or older was 19 percent.
Share of individuals who used ad blocking software in Norway in 2020, by age group
Characteristic
Share of respondents
15-25 years
39%
26-35 years
43%
36-45 years
36%
46-55 years
23%
56 years and older
19%
Created with Highcharts 7.2.2Share of respondents39%39%43%43%36%36%23%23%19%19%15-25 years26-35 years36-45 years46-55 years56 years and older
0%10%20%30%40%50%
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* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Share of individuals who used ad blocking software in Norway in 2020, by age group [Graph]. In Statista. Retrieved May 06, 2025, from https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/
AudienceProject. "Share of individuals who used ad blocking software in Norway in 2020, by age group." Chart. August 19, 2020. Statista. Accessed May 06, 2025. https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/
AudienceProject. (2020). Share of individuals who used ad blocking software in Norway in 2020, by age group. Statista. Statista Inc.. Accessed: May 06, 2025. https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/
AudienceProject. "Share of Individuals Who Used Ad Blocking Software in Norway in 2020, by Age Group." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/
AudienceProject, Share of individuals who used ad blocking software in Norway in 2020, by age group Statista, https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/ (last visited May 06, 2025)
Share of individuals who used ad blocking software in Norway in 2020, by age group [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/646060/ad-blocker-users-in-norway-by-age-group/
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