The share of Danes using ad blockers fluctuated in recent years, but there can be observed a decrease. 27 percent of respondents were using an ad-blocking software in 2020, compared to 24 percent in 2016.
Usage of ad blocking software in Denmark from 2016 to 2020
* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Usage of ad blocking software in Denmark from 2016 to 2020 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/
AudienceProject. "Usage of ad blocking software in Denmark from 2016 to 2020." Chart. August 19, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/
AudienceProject. (2020). Usage of ad blocking software in Denmark from 2016 to 2020. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/
AudienceProject. "Usage of Ad Blocking Software in Denmark from 2016 to 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/
AudienceProject, Usage of ad blocking software in Denmark from 2016 to 2020 Statista, https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/ (last visited December 21, 2024)
Usage of ad blocking software in Denmark from 2016 to 2020 [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/646047/ad-blocker-usage-in-denmark/
