The statistic shows the leading reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016. During the survey period, 56 percent of responding Canadian online shoppers said they would decide to make on online purchase via buy button if the brand was offering a discount or a promotion.
Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016
among online shoppers who would consider using buy buttons
Method of interview
Online survey
Supplementary notes
Survey question: Which of the following are reasons why you would consider buying an item online directly from a Shop Now, Buy It or similar button or from a brand's ad on a social media site like Facebook, Instagram, Google +, Twitter or Pinterest?
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Ipsos. (November 29, 2016). Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/
Ipsos. "Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016." Chart. November 29, 2016. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/
Ipsos. (2016). Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/
Ipsos. "Reasons Why Online Shoppers in Canada Would Consider Shopping via Buy Buttons and Social Media Sponsored Links as of October 2016." Statista, Statista Inc., 29 Nov 2016, https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/
Ipsos, Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016 Statista, https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/ (last visited October 02, 2024)
Reasons why online shoppers in Canada would consider shopping via buy buttons and social media sponsored links as of October 2016 [Graph], Ipsos, November 29, 2016. [Online]. Available: https://www.statista.com/statistics/645777/leading-reasons-to-shop-via-buy-button-and-social-media-sponsored-links-canada/