This survey illustrates the factors which influence European consumers of Generation Y especially, as well as consumers of other generations in 2014, in their choices of vehicles, as a percentage of the total share of respondents to the survey. From the results of the survey, it can be deduced that a majority of consumers across the board would base their vehicle choices on the advice of family and friends.
Influences on consumer vehicle choice in Europe in 2014, in percent
*Generation Y - (syn. - millennials) the generation born in the 1980s and 1990s, comprising primarily the children of the baby boomers and typically perceived as increasingly familiar with digital and electronic technology.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (January 1, 2014). Influences on consumer vehicle choice in Europe in 2014, in percent [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. "Influences on consumer vehicle choice in Europe in 2014, in percent." Chart. January 1, 2014. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. (2014). Influences on consumer vehicle choice in Europe in 2014, in percent. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. "Influences on Consumer Vehicle Choice in Europe in 2014, in Percent." Statista, Statista Inc., 1 Jan 2014, https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte, Influences on consumer vehicle choice in Europe in 2014, in percent Statista, https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/ (last visited November 21, 2024)
Influences on consumer vehicle choice in Europe in 2014, in percent [Graph], Deloitte, January 1, 2014. [Online]. Available: https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/