This survey illustrates the factors which influence European consumers of Generation Y especially, as well as consumers of other generations in 2014, in their choices of vehicles, as a percentage of the total share of respondents to the survey. From the results of the survey, it can be deduced that a majority of consumers across the board would base their vehicle choices on the advice of family and friends.
Influences on consumer vehicle choice in Europe in 2014, in percent
*Generation Y - (syn. - millennials) the generation born in the 1980s and 1990s, comprising primarily the children of the baby boomers and typically perceived as increasingly familiar with digital and electronic technology.
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Deloitte. (January 1, 2014). Influences on consumer vehicle choice in Europe in 2014, in percent [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. "Influences on consumer vehicle choice in Europe in 2014, in percent." Chart. January 1, 2014. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. (2014). Influences on consumer vehicle choice in Europe in 2014, in percent. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte. "Influences on Consumer Vehicle Choice in Europe in 2014, in Percent." Statista, Statista Inc., 1 Jan 2014, https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
Deloitte, Influences on consumer vehicle choice in Europe in 2014, in percent Statista, https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/ (last visited December 21, 2024)
Influences on consumer vehicle choice in Europe in 2014, in percent [Graph], Deloitte, January 1, 2014. [Online]. Available: https://www.statista.com/statistics/645528/influences-on-consumer-vehicle-choice/
