This statistic shows the results of a survey conducted in the United States in October 2017. U.S. consumers were asked which items they would purchase spontaneously while Christmas shopping. During the survey, 23 percent of the respondents living in suburban communities said that they would make spontaneous purchases on books.
Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type
The original question was phrased as follows: When shopping for Christmas, from which of these product categories would you spontaneously purchase something if you came across a good offer?
Multiple answers were possible.
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Statista Survey. (October 23, 2017). Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/
Statista Survey. "Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type." Chart. October 23, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/
Statista Survey. (2017). Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/
Statista Survey. "Christmas Shopping: Items Purchased Spontaneously by U.S. Consumers in 2017, by Community Type." Statista, Statista Inc., 23 Oct 2017, https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/
Statista Survey, Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type Statista, https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/ (last visited December 22, 2024)
Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by community type [Graph], Statista Survey, October 23, 2017. [Online]. Available: https://www.statista.com/statistics/643664/us-christmas-shopping-spontaneous-purchases-by-community-type/
