Italy: purchasing preferences towards FMCG products 2016

Published by Statista Research Department, May 31, 2016
This statistic reports the purchasing preferences towards FMCG products among Italians in 2016. As of the survey period, Italian preferred to purchase clothing items (34 percent) and electronic items (23 percent).

What do Italians prefer to purchase?*

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Sources

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Release date

May 2016

Region

Italy

Survey time period

2016

Number of respondents

Approximately 10,000 consumers, ca. 1,000 consumers in 10 countries

Supplementary notes

* The source does not provide additional information regarding the survey.
The original survey question is not available hence the one proposed might slightly differ from the original one.

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