This statistic portrays the share of Christmas shoppers showing favorability toward tailored ads in the United Kingdom (UK) in the year 2016, by population group. Millennials are the most likely to be in favor of tailored ads, showing a share of shoppers of 82 percent, while among parents the share of shoppers, showing favorability towards tailored ads, accumulated to 81 percent.
Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group
Characteristic
Share of shoppers in percent
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Rubicon Project. (August 29, 2016). Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/
Rubicon Project. "Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group." Chart. August 29, 2016. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/
Rubicon Project. (2016). Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/
Rubicon Project. "Share of Christmas Shoppers Showing Favorability towards Tailored Ads in The United Kingdom (Uk) in 2016, by Population Group." Statista, Statista Inc., 29 Aug 2016, https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/
Rubicon Project, Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group Statista, https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/ (last visited August 24, 2024)
Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group [Graph], Rubicon Project, August 29, 2016. [Online]. Available: https://www.statista.com/statistics/642061/christmas-shopping-share-favorability-tailored-ads-2016-uk/