Black Friday: leading store types among U.S. consumers 2017

Published by
Alexander Kunst,
Nov 30, 2020
This statistic shows the results of a survey conducted in the United States in October 2017. U.S. consumers were asked at which type of stores they plan to shop on Black Friday. During the survey, 29 percent of the respondents said that they plan to shop at traditional malls on Black Friday.

At which of these types of stores do you plan to shop this Black Friday?

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Release date

October 2017

Region

United States

Survey time period

October 11 to 20, 2017

Number of respondents

1,025 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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