Christmas shopping: consumers watching TV ads UK 2016

Published by Statista Research Department, Aug 29, 2016
This survey aimed to assess the TV watching behavior of consumers regarding ads in the United Kingdom (UK) in 2016 by asking how they watch TV ads. The majority, accounting for 52 percent, reported sometimes watching ads while sometimes skipping them. 23 percent mentioned skipping ads by leaving the room, while 14 percent reported using a service such as Netflix to avoid ads.

How consumers watch TV ads in the United Kingdom (UK) in 2016

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Release date

August 2016

Region

United Kingdom

Survey time period

August 23, 2016 to August 25, 2016

Number of respondents

1,000 respondents

Age group

18 years and older

Special properties

Christmas shoppers

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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