Consumer choice of bank type in the U.S. 2019

Published by
Alexander Kunst,
Nov 27, 2019
This statistic shows consumer choice of bank type in the United States in 2019. During the survey, 13 percent of the respondents said their current principal account was with a direct bank / internet-only bank.

Do you have your current principal account with a traditional bank (with a branch network) or a direct bank / internet-only bank?

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Source

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Release date

July 2019

Region

United States

Survey time period

May 14 to 16, 2019

Number of respondents

1,012 respondents

Age group

18 to 69 years

Special properties

U.S. respondents who have a bank account

Method of interview

Online survey

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