Alphabet: global annual revenue by segment 2023

In 2023, Alphabet's revenue from Google websites (including YouTube advertising) amounted to around 206 billion U.S. dollars, up from 191 billion U.S. dollars in the previous year. Google Search is by far the biggest revenue segment of Alphabet. Alphabet Inc. is an American multinational conglomerate created in 2015 as the parent company of Google and several other companies previously owned by or tied to Google.

Annual revenue of Alphabet from 2017 to 2023, by segment (in million U.S. dollars)

Characteristic	2017	2018	2019	2020	2021	2022	2023
Google Search & other	69,811	85,296	98,115	104,062	148,951	162,450	175,033
YouTube ads	8,150	11,155	15,149	19,772	28,845	29,243	31,510
[TOTAL] Google properties	77,961	96,451	113,264	123,834	177,796	191,693	206,543
Google Network Members' properties	17,616	20,010	21,547	23,090	31,701	32,780	31,312
[TOTAL] Google advertising	95,577	116,461	134,811	146,924	209,497	224,473	237,855
Google Cloud	4,056	5,838	8,918	13,059	19,206	26,280	33,088
Google other	10,914	14,063	17,014	21,711	28,032	29,055	34,688
[TOTAL] Google revenues	110,547	136,362	160,743	181,694	256,735	279,808	305,631
Other Bets revenues	477	595	659	657	753	1,068	1,527

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Release date

January 2024

More information

Region

Worldwide

Survey time period

2017 to 2023

Special properties

excluding hedging gains (losses)

Supplementary notes

Alphabet Inc. is an American multinational conglomerate created in 2015 as the parent company of Google and several other companies previously owned by or tied to Google.

Other Bets – Other Bets – Other Bets is a combination of multiple operating segments that are not individually material. Other Bets includes businesses such as Access, Calico, CapitalG, GV, Verily, Waymo, and X. Revenues from the Other Bets are derived primarily through the sales of internet and TV services through Access as well as licensing and R&D services through Verily.

Google other revenues consist primarily of:
• Sales of apps and media content in the Google Play store;
• Sales of certain Google branded hardware, such as Chromecast;
• Service fees received for cloud and apps and our Maps API; and
• Licensing-related revenue. • In Q1 2018, Nest joined Google’s hardware team. Consequently, the financial results of Nest are reported in the Google segment, with Nest revenues reflected in Google other revenues.

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