Italy: events promoting the purchase of jewelry, watches or bijoux 2017

Published by
Dominique Petruzzi,
Feb 7, 2022
This statistic displays the results of a survey investigating the main special occasions which foster the purchase of jewelry, watches or bijoux in Italy in 2017. According to the survey results, nearly half of the respondents (46.5 percent) admitted to buy jewelry, watches or bijoux for a birthday, while another 38 percent of the individuals interviewed purchased valuables for special life-cycle stages as birth and graduation.

In the past 18 months, which of the following events promoted the purchase of jewelry, watches or bijoux?

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Source

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Release date

October 2017

Region

Italy

Survey time period

September 14-20, 2017

Age group

24 years and older

Special properties

individuals who went to jeweller in the last 18 months

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

Mixed survey type: CATI and CAWI.
The sum of the percentage is different from 100 because multiple answers were allowed.

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