This statistic shows the reasons why Millennials joined a loyalty program in the United States in 2015. During the survey, 83.3 percent of the respondents cited that they had joined a loyalty program in order to save money.
Reasons why Millennials joined a loyalty program in the United States in 2015
Characteristic
Share of respondents
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* Consumers born between 1981 and 1997.
The source does not provide the actual publication date. The publication date is the date of survey.
Multiple answers were possible.
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CrowdTwist. (June 30, 2015). Reasons why Millennials joined a loyalty program in the United States in 2015 [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/
CrowdTwist. "Reasons why Millennials joined a loyalty program in the United States in 2015." Chart. June 30, 2015. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/
CrowdTwist. (2015). Reasons why Millennials joined a loyalty program in the United States in 2015. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/
CrowdTwist. "Reasons Why Millennials Joined a Loyalty Program in The United States in 2015." Statista, Statista Inc., 30 Jun 2015, https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/
CrowdTwist, Reasons why Millennials joined a loyalty program in the United States in 2015 Statista, https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/ (last visited July 16, 2024)
Reasons why Millennials joined a loyalty program in the United States in 2015 [Graph], CrowdTwist, June 30, 2015. [Online]. Available: https://www.statista.com/statistics/631260/reasons-why-millennials-joined-a-loyalty-program-in-the-us/