This statistic shows how consumers in the United States are influenced by previous experiences with a brand when they purchase sports apparel, sports shoes and sports equipment or gear in 2016. During the survey, 38.9 percent of the respondents said that they first look at the brands they already know.
How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*
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Statista Survey. (November 7, 2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. "How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*." Chart. November 7, 2016. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. (2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. "How Important Is Your Previous Experience with a Brand for Sports Apparel, Sports Shoes and Sports Equipment or Gear?*." Statista, Statista Inc., 7 Nov 2016, https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey, How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* Statista, https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/ (last visited November 03, 2024)
How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph], Statista Survey, November 7, 2016. [Online]. Available: https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/