This statistic shows how consumers in the United States are influenced by previous experiences with a brand when they purchase sports apparel, sports shoes and sports equipment or gear in 2016. During the survey, 38.9 percent of the respondents said that they first look at the brands they already know.
How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*
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Statista Survey. (November 7, 2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. "How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*." Chart. November 7, 2016. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. (2016). How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?*. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey. "How Important Is Your Previous Experience with a Brand for Sports Apparel, Sports Shoes and Sports Equipment or Gear?*." Statista, Statista Inc., 7 Nov 2016, https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
Statista Survey, How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* Statista, https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/ (last visited December 21, 2024)
How important is your previous experience with a brand for sports apparel, sports shoes and sports equipment or gear?* [Graph], Statista Survey, November 7, 2016. [Online]. Available: https://www.statista.com/statistics/630551/sports-brands-influence-of-previous-experience-on-future-purchases/
