Moms' in-store smartphone activities in Canada 2015-2016

Leading in-store smartphone activities according to mothers in Canada from 2015 to 2016

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Release date

April 2016

Region

Canada

Survey time period

2015 to 2016

Number of respondents

1,117 respondents

Age group

18 years and older

Special properties

new and expecting moms (with children newborn to 5 years old) and women trying to conceive

Supplementary notes

Original question: "How do you use your smartphone when in-store?"

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