The statistic presents the results of a survey among car shoppers regarding their use of social media site as a source while shopping for a car online. The survey was conducted between February and June 2016. Some five percent of respondents stated they had consulted Facebook while shopping for a car online.
Percentage respondents using a social media site as a source while shopping for a car online as of June 2016
onsumers who use the internet during their new-vehicle shopping process
Supplementary notes
According to the source, the study is based on responses from 17,349 purchasers and lessees of new 2014 to 2016 model-year vehicles who used information gathered digitally during the shopping process. The source does not specify the type of survey; the source does not specify the age of respondents.
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J.D. Power. (November 7, 2016). Percentage respondents using a social media site as a source while shopping for a car online as of June 2016 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/
J.D. Power. "Percentage respondents using a social media site as a source while shopping for a car online as of June 2016." Chart. November 7, 2016. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/
J.D. Power. (2016). Percentage respondents using a social media site as a source while shopping for a car online as of June 2016. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/
J.D. Power. "Percentage Respondents Using a Social Media Site as a Source While Shopping for a Car Online as of June 2016." Statista, Statista Inc., 7 Nov 2016, https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/
J.D. Power, Percentage respondents using a social media site as a source while shopping for a car online as of June 2016 Statista, https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/ (last visited December 23, 2024)
Percentage respondents using a social media site as a source while shopping for a car online as of June 2016 [Graph], J.D. Power, November 7, 2016. [Online]. Available: https://www.statista.com/statistics/629953/initial-point-of-contact-car-shoppers-and-dealers-in-the-us/