This statistic shows a survey on the share of companies' revenue in marketing in Sweden in 2019. During the survey period, 25.7 percent of the respondents stated that their company have invested between 0.5 and one percent of their turnover in marketing.
For this survey, most of the marketing managers, who were interviewed, worked for a business-to-business (B2B) company.
How much of your revenue does your company invest in marketing?
Share of revenue
Share of respondents
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Pyramid. (November 7, 2019). How much of your revenue does your company invest in marketing? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/
Pyramid. "How much of your revenue does your company invest in marketing?." Chart. November 7, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/
Pyramid. (2019). How much of your revenue does your company invest in marketing?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/
Pyramid. "How Much of Your Revenue Does Your Company Invest in Marketing?." Statista, Statista Inc., 7 Nov 2019, https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/
Pyramid, How much of your revenue does your company invest in marketing? Statista, https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/ (last visited July 22, 2024)
How much of your revenue does your company invest in marketing? [Graph], Pyramid, November 7, 2019. [Online]. Available: https://www.statista.com/statistics/629278/survey-on-the-share-of-companies-revenue-in-marketing-in-sweden/